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For your reference, we have included the original job posting below.
PSS Life Cycle Marketing Manager
Job Number:
37022189
Company Name:
Hewlett-Packard Company
Job Location:
Roseville, CA US
Job Category:
Information Technology
PSS Life Cycle Marketing Manager
Title: PSS Life Cycle Marketing Manager Location: United States-California - Roseville Other Locations: United States-Colorado - Fort Collins, United States-Texas - Plano
- Information Management, Governance and Business Analytics are top business and IT priorities - Bring your strong knowledge to enable our customers to harness the power of information and shape the marketing strategy/direction of HP Information Optimization solutions, within HP and with external partners and analysts - Lead cross-business units virtual teams to define the solution marketing plan, build the overall messaging, develop the required sales enablement tools and client facing materials - Seen by global accounts sales team as the solution marketing expert who is regularly called on to position the HP offering and its benefits in front of clients and/or partners - Regularly recommend product/ service/solution strategic direction to senior management - Often create innovative solutions to enhance sales of the solutions- Influences at the senior vice president and above level Education and Experience Required:
* College degree in Marketing/Business/Technical; MBA preferred * 10 years in product marketing fundamentals * Industry, Sales and/or Channel experience Knowledge and Skills Required:
* Mastery knowledge of marketing principles, practices, tactics and tools and customer insights in specific industry or customer segments * Mastery knowledge across marketing mix and vehicles * Recognized subject matter expert and thought leader in industry/segments and HP offerings/strategies * Strong matrix organization and stakeholder management skills * Assertiveness and excellent written/oral communications and analytical skills * Excellent interpersonal skills; ability to build, manage and influence virtual teams * Excellent negotiating skills * Ability to interface effectively with all levels of management and functional disciplines * Excellent influencing, consensus-building and conflict-resolution skills Critical Competencies to Drive Business Results:
Solution Roadmap Orchestration Collaborates with business units and other stakeholders in the development of market-driven roadmaps structured to increase the profitability of the corporation
Interactive PSS Lifecycle Marketing Plans the interactive component of the marketing mix
Marketing Resources Uses HP and industry marketing resources expertly to access and apply relevant data or information in development or decision making
HP Marketing Strategy Understands and effectively integrates HP's strategic marketing direction with task-oriented goals and initiatives
Customer Insight Marketing Generates and applies actionable insights to build competitive advantage
HP Marketing Partners Understands HP's marketing partners and their specific contribution to achieving HP's marketing goals
Change Management Develops methods for supporting innovation and change across the organization
Problem SolvingApproaches problems in a rational manner using sound strategies that ensure comprehensive understanding and effective resoluti
