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For your reference, we have included the original job posting below.
Business Development Director
Job Number:
44392645
Company Name:
CBS Corporation
Job Location:
Cameron Park, CA US
Job Category:
Media & Communication
Business Development Director
Job Title Business Development Director Auto req ID 10772BR CBS Business Unit CBS Interactive Division/Station MaxPreps - Marketing Department / Business Unit Sports Location California - Cameron Park Job Description Results • With VP Business Development to create partnerships that yield new revenue, content, traffic, and relationships that further the MaxPreps brand and business. • Revenue o Develop a lead generation strategy that leverages the MaxPreps membership platform and creates a new revenue category for MaxPreps. o Extend syndication revenue by developing partnerships with local media, specifically daily newspapers. o Support our advertising partners by managing post-sale deliverables including microsite management, event management, and product development coordination. • State Association Partnerships o Secure new state association partnerships with priority states determined by the President. o Develop a relationship with every state association Executive Director in the country. o Develop association partnerships where MaxPreps data and products are used to enhance efficiency and create better processes • Traffic & Content o Syndicate MaxPreps content to partners who can drive web traffic and contribute to search engine optimization. o Share MaxPreps content (via school and team wall feeds) with school websites, local media sites, and governing body websites. o Acquire headline feeds from high school content providers for publication in MaxPreps school and team walls. Requirements • Ability to articulate and explain technical products including data feeds, mobile applications, and database driven initiatives. • Knowledge of current mobile and social trends particularly search and social optimization. • A solid understanding of the Company’s market: products, players, technologies, and a strong awareness of the high school association landscape. • Strong analytical and leadership skills. Ability to make executive decisions on behalf of the company. • A proven track record of aptitude and fast learning.
Authority • Deploy assigned resources to meet the results above. • Collaborate with Editorial Team, Technology Team, and Marketing Team to further MaxPreps goals. • Protect and extend the MaxPreps brand. Ensure that State Association partnerships are structured to reflect and grow the brand. • Collaborate with the President and Vice President to seek solutions to challenges. • Attend and present at State Association conferences, including the annual National Federation High School Summit.
Resources • Your experience and work ethic. • The creativity of you and your team. • The resources of MaxPreps and CBS Interactive including the CBSi legal team. • Collaborative use of shared resources, such as admin, graphic production, coach support and tech team. • The money that is available in your budget, spent as you determine to accomplish your objectives. Required Skills/Experience • Ability to articulate and explain technical products including data feeds, mobile applications, and database driven initiatives. • Knowledge of current mobile and social trends particularly search and social optimization. • A solid understanding of the Company’s market: products, players, technologies, and a strong awareness of the high school association landscape. • Strong analytical and leadership skills. Ability to make executive decisions on behalf of the company. • A proven track record of aptitude and fast learning.
*Must successfully pass a background check. Job Status Full Time
